Custom Apparel Printing: Screen Printing vs Supacolour vs Embroidery
Choosing the right apparel decoration method affects the final look, durability, and cost of your garments. Whether you’re sourcing printed uniforms, promotional t-shirts, or branded merchandise, understanding the differences between popular printing techniques will help you make an informed decision.
At Dynamic Screenprinting, we specialise in three leading decoration options: Screen Printing, Supacolour, and Embroidery. Each method serves different needs depending on design complexity, fabric type, and order size.
1. Screen Printing
Screen printing is one of the most established techniques in garment decoration. It involves applying ink through a mesh stencil directly onto the fabric. This method works best with simple artwork and solid colours.
Best used for: High-volume runs of cotton t-shirts, hoodies, and uniforms with limited colour variation.
Key benefits:
- Cost-efficient for bulk orders
- Produces bold, long-lasting prints
- Performs well on natural fabrics like cotton
2. Supacolour
Supacolour printing is a high-resolution heat transfer method that captures complex designs with fine detail and a full range of colours. It’s ideal for artwork that includes gradients, photographic elements, or detailed logos.
Best used for: Promotional clothing, sportswear, and fashion items featuring multicolour or intricate artwork.
Key benefits:
- Delivers crisp, photo-quality results
- Compatible with a wide variety of fabrics
- Faster turnaround with minimal setup
3. Embroidery
Embroidery adds stitched logos or text directly onto garments, offering a textured finish and a professional appearance. It’s especially suited for thicker materials and branded corporate wear.
Best used for: Polos, caps, jackets, hospitality uniforms, and workwear.
Key benefits:
- Extremely durable over time
- Adds dimension and a refined finish
- Suitable for uniforms and premium branding
Choosing the Right Printing Method
To select the most effective method for your project, consider these factors:
- Design complexity – flat colour vs photographic detail
- Fabric type – cotton, blends, or heavier garments
- Order size – bulk or short runs
- End use – promotional, retail, or corporate
Still weighing up your options? Contact the team at Dynamic Screenprinting for expert guidance on custom printing solutions tailored to your brand and budget.
